Things are not going so well at the self-styled People's Bank.
Although this move rankled with consumers who have had to amend their applications, as their card numbers have changed, the big issue for Tesco - and the reason for the axing of the card - is the high transaction charges attached to the new card.
Retailinsider.com highlighted the high fees faced by retailers when they accept the Tesco credit cards in a previous post (in March) and how the World MasterCard variant was especially onerous to merchants. But what we hadn't foreseen was the impact these charges would have on Tesco's own business.
Getting Olympics tickets proves even harder for Tesco cardholders.
This has gone down very badly in the company and done the reputation of the head of Tesco Services division Andy Higginson no favours whatsoever.
Higginson: Loss of credibility.
The news that Tesco has scrapped its World MasterCard and is now restricting new applicants for a Tesco credit card to just the standard MasterCard will have come as a big relief to many other retailers who have been affected badly by the emergence of these higher transaction charge cards.
These retailers must now be thanking Tesco for its change in policy and hope that other store groups like Marks & Spencer who are issuing World MasterCard's will see sense and follow suit.




1 comment:
Great post. Just discovered we are being fleeced by Tesco: when their cardholders pay their final balance (for Latin American holidays in our case, so can be chunky) we are charged an extra 1-2%.
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