Archive for April 2010
Loyalty programmes are so misunderstood
Loyalty programmes have been around for many years, with the Tesco Clubcard launching way back in 1994, but they still remain a greatly misunderstood tool. Research from YouGov released this week highlighted this very fact as it trumpted its key finding under the headline ‘Loyalty card schemes not creating wide-spread customer loyalty for retailers’. Tesco Clubcard: Both…
Read MoreTesco fills Dobbies shelves with food
Having largely appeared to sit on its hands since strangely buying the Dobbies Garden centre chain in 2007, Tesco has finally started to put some food into the business. Unlike the usual garden centre fare of the odd jars of jam and chutney and a so-so cafe, the new Dobbies outlet in Aberdeen has a much more chunky upmarket food offer.…
Read MoreDSGi delivering the goods online – at last
After years of duff performance the websites of the DSGi group are finally being turned around under the control of the group’s new director of e-commerce. For the past couple of years the automated testing of Sitemorse has placed the group’s websites PC World, Dixons and Currys well down the table of best-performing retail sites in the UK.…
Read MoreGroup buying set to excite online shoppers
Has online shopping ever been interesting, exciting and fun? Probably not that much. That’s certainly the view of a couple of online price comparison pioneers who helped develop Kelkoo and have just launched Keynoir to address this problem. Each day an offer appears on the site that requires a minimum number of people to make a purchase before it is…
Read MoreOcado’s flotation far from certain
The long-rumoured flotation of online food retailer Ocado continues to rumble on and advisors are supposedly due to be hired after Easter. The road to a stock market listing took an interesting turn with an article in the Sunday Telegraph that reported an unnamed analyst from an “expert retail analyst firm” had handed over a detailed…
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