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It’s taken a lot longer than it should – particularly considering the rapid rise and comparative sophistication of online shopping – but finally ‘physical’ retail is starting to get ‘phygital’. One area in which retailers are seeing demand grow, is for personalised pricing and promotions – delivered direct to shoppers’ mobile devices when they are…

Carrier bags, straws and single-use coffee cups have joined food waste on the growing list of concerns consumers have about the wasteful nature of much of today’s consumption. The UK wastes 10 million tonnes of food each year which has a value of over £17 billion, 60% of which could be avoided, and when you…

Whenever my family finds itself in the Green Park area of London on a Sunday morning we invariably make our way to a nearby branch of a major name supermarket and buy a whole bag full of massively reduced sandwiches that have nearly reached their sell-by-date. While this is a great bonanza for us –…